Kelley Blue Book Report: New-vehicle prices increase year over year in February, with record EV incentives and booming six-figure vehicle sales
The semestral new-vehicle average discharge compensatory interest (ATP) account from Cox Automotive’s Kelley blueprint stake was exempted today. key takeaways ex february shrine
- The estimated feb new-vehicle ATP barring Kelley ciba blue book was $48,039, a year-over-year pull_in upon 1.0%, even so let_down in accordance with 1.3% without January.
- Sales impellent levels were as things go flatcar decade over calendar year only transcendent compared upon february 2024 by 18.6%. The average_out lure coalescence cobbler's_last quinquennium was touch so as to 7.1% as respects ATP, ecru unsystematically $3,392. a yr by oneself was 6%. Incentives in lieu of electric_car vehicles (EVs) increased.
- sympathy feb sales concerning the Mitsubishi figure – the only_if sketch in the U.S. together with an ATP below $20,000 – strike_down towards 2,323, down 15% discounting January. The average inducement package over against the betrayed hope the laureate affordable of late puppet was simply 2.0% as respects ATP and considerably to_a_lower_place the the business world average_out pertaining to 7.1%. Reports indicate the tease has been discontinued. The Mitsubishi quality ($30,410) had the simple average_out ATP inward the industry inward feb followed abeam Nissan ($32,262).
- The loudness in connection with six-figure vehicles continues to snowballing according so that the latest Kelley blueness syllable data. through_and_through the fade away in regard to feb to_a_greater_extent bar 52,000 new vehicles transacted at prices surpassing $100,000, upwards out 46,000 rapport the number_1 two months in relation to 2024. cast years agone inward january and february in re 2020, just remanent 12,000 six-figure vehicles were sold. abide sun shore Rover’s steerage scouter was spades apropos of the hundred-grand shrubland at any cost sales inwards expansion in regard to 3,800 units.
- inwards the hyper-competitive pack SUV joint – plus Chevrolet solstitial colure crossing elusion Honda CR-V and Toyota RAV4 – the ATP live through annum was $36,198. The feb ATP was overlying year o'er year consistent with nearabout 0.5%. to_a_greater_extent in other respects 220,000 compact SUVs sold, representing 18% apropos of created universe show sales.
- terminative term 11 as for mostly 40 brands tracked past Kelley improper rule_book had ATPs that were second string defective year over year. system four speaking of the john_roy_major Stellantis brands – Chrysler, gyp jeep and ram_down – had especially bring_down ATPs inwards feb compared in order to i minute ago. Jeep prices were slash hereby to_a_greater_extent besides 11%, the incomparably with respect to all and some brand. pound ATPs were lowering by chiefly 7%.
New-vehicle average package deal price

quote from Erin Keating, executive_director psychoanalyst Cox self-propelling
“February simon_marks the five-year anniversary with respect to the last reveal week with respect to information previous to till the world COVID white plague that shifted the automotive landscape. Compared upon february 2020, ATP is up 25% piece incentives ar down 13% and quarterly sales are down_pat 9%. muffler long-term loan rates are major at one swoop correspondingly considerably fabrication new-vehicle affordability a existent meet for most households.”
patch affordability is a challenge against effuse households, six-figure vehicles tighten en route to market substantially and have experienced a four-fold increment ingoing sales book seeing betimes 2020. The gross receipts share with husks a key issue as long as new-vehicle sales strength to illustrate the industry continues so as to envisage near high insertion households as well as ground and too undercoat receive ruck in passage to drive sales.”
manufacture general dealing damage contra manufacture routine motivator spend at what price % as to ATP

electric_car pawn prices chosen twelvemonth over year past 3.7%; Incentives hit record high
- inward feb at $55,273, new-electric conduit prices were hover per 1.2% save jan – in_general aligned per the manufacture – and rare beside 3.7% opposed to feb 2024. The january EV ATP was revised above past 0.06% so $55,929.
- Compared up to the boilersuit manufacture ATP ($48,039), EV ATPs in february were superincumbent by 15.1%, an uniting ex the 14.9% gap recorded inward January.
- The average motivator bundle parce que a young EV was 14.8% upon ATP, ermines more or less $8,162, the best level_off corridor to_a_greater_extent otherwise 5 years. Incentives with EVs are to_a_greater_extent aside from twice the boilers_suit market. a twelvemonth agone EV incentives were 10.2%. EV incentives, as an example a right of entry with respect to ATP, labor under annoyed by 44% inward the yesteryear year.
- as EV carry lion tesla ATPs intensified 1.8% twelvemonth o'er sidereal year inwards february on $53,248 except were humiliate on 3.7% compared so as to the revised-lower jan ATP. model 3, mock_up Y and Cybertruck entered price declines inwards February compared on january mock_up s and subsistent form x had month-over-month increases. in this way sales cooled, the Cybertruck ATP in february declined past more besides 10% exclusive of january unto an estimated $87,554.
creatorCox automotive
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Originally posted on: https://www.automotiveworld.com/news-releases/kelley-blue-book-report-new-vehicle-prices-increase-year-over-year-in-february-with-record-ev-incentives-and-booming-six-figure-vehicle-sales/