Stellantis has appointed Arnaud Belloni as Chief Executive of the Fiat, Abarth and Lancia brands and Chief Marketing Officer (CMO) for Europe, reporting to Emanuele Cappellano, Chief Operating Officer for Enlarged Europe. Olivier François will support the handover through mid-October before assuming a Company strategic advisor role.

Belloni returns to Stellantis after a previous 16-year stint with its Italian and French brands, in roles including Fiat and Lancia Brand Marketing Director and Vice President of Marketing for Asia Pacific. He joins from Renault Group, where he served as global CMO from November 2020 and as Chief Branding Officer from May 2023.

Between those tenures, Belloni led Citroën’s global marketing from 2015 to 2020, during which the brand delivered eight consecutive years of European sales growth. François, who held Chief Executive roles across Chrysler, Fiat, Abarth, DS Automobiles and Lancia during more than 30 years at Stellantis, will continue advising on brand and product strategy.

In a statement, Emanuele Cappellano said: “We are delighted to welcome Arnaud back to Stellantis. His global perspective, creative leadership and deep knowledge of our brands will be invaluable assets, as we strengthen marketing across Europe and shape the next chapter for FIAT, Abarth and Lancia.”

Antonio Filosa, Chief Executive of Stellantis, thanked François for his contributions across the group’s brands over more than three decades. Filosa said the group looked forward to continuing to benefit from his expertise as a strategic advisor.

Source: Stellantis