Snapchat has become an unlikely hotspot for automotive brand marketing. By Megan Lampinen The post Ads become Snaps: EVs and Gen Z spur marketing evolution appeared first on Automotive World.

  By ONR  Jun 24, 2025

Regardless of how they navigate the US import tariffs, multiple factors might force Japanese OEMs to raise vehicle prices. By Will Girling The post Raising prices in US might be inescapable for Japan’s OEMs appeared first on Automotive World.

  By ONR  Jun 24, 2025

Tesla’s robotaxi trial feature eschews the safety driver, instead depending on teleoperators to resolve driving issues. By Stewart Burnett The post Long-awaited Tesla robotaxi service goes live in Austin appeared first on Automotive World.

  By ONR  Jun 24, 2025

ROHM's fourth generation SiC MOSFET bare chip has been adopted in the traction inverter of Toyota bZ5 for the Chinese market The post ROHM’s SiC MOSFET adopted for mass production in Toyota bZ5 for the Chinese market appeared first on Automotive Wor

  By ONR  Jun 24, 2025